“Preachers of LA” spinoff and “The Wilkersons,” following the “Kimye” wedding officiant, highlight the network’s push for a younger modern female audience
Oxygen has greenlit five new unscripted series under its “Very Real” rebrand targeting young, modern women. The network’s new slate is led by “Preachers of Detroit,” a spinoff of the network’s “Preachers of LA” franchise, and original reality series “The Investment Club,” “The Prancing Elite Project,” “The Wilkersons” and “Finding My Father.”
“Oxygen is committed to delivering more authentic originals geared to young, multicultural women,” said newly-promoted executive vice president of original programming and development Rod Aissa. “These vibrant series reinforce the network’s new programming direction as we continue to shape the future of Oxygen.”
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“Preachers of Detroit” will premiere Winter 2015 and feature the professional and personal lives of seven preachers in Detroit, Michigan. The Los Angeles edition, which gives viewers a candid look into the lives of mega-pastors in Southern California, has been a ratings hit for Oxygen, averaging more than one million viewers and becoming the most-watched freshman series in the network’s history among the 25-54 demographic.